Digital Marketing
About Course - Digital Marketing
Certification
The Certification Course in Digital Marketing under the Media and Entertainment sector is a professionally designed skill-based programme aimed at developing industry-ready digital marketing professionals. The course focuses on building practical competencies required to plan, execute, optimize, and manage digital marketing campaigns aligned with organizational goals and business objectives.
This certification emphasizes hands-on learning, real-time campaign management, performance analysis, and team coordination. Learners are trained to work with modern digital platforms and marketing tools commonly used across the media, entertainment, and digital industries.
Course Details
- Duration - 1 Years
- Mode: Certification Course
Educational Qualification
- 10+2 (HSC) pass in any stream — Arts / Commerce / Science / Home Science / MCVC
- Candidates from National Institute of Open Schooling (NIOS) are also eligible
- Minimum Eligibility: 45% aggregate marks
Student Work
Key Areas of Study:
- Understanding digital marketing trends and the Media & Entertainment ecosystem
- Creating digital marketing strategies aligned with organizational objectives
- Planning and executing digital marketing campaigns across platforms
- Campaign optimization and digital budget allocation
- Tracking campaign performance and preparing reports for stakeholders
- Managing marketing teams and monitoring performance
Career Opportunities
- Digital Marketing Executive
- Social Media Manager
- Campaign Manager
- Performance Marketing Executive
- Digital Marketing Coordinator
- Media Planning Executive